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Social Media Marketing and Measurement Workshop (10% discount available to IABC HK members)

6 - 7 September 2010, PARKROYAL on Beach Road, Singapore
9 - 10 September 2010, Regal Hongkong Hotel, Hong Kong

This 2-day workshop on "Social Media Marketing & Measurement" is specially designed to provide marketers with in-depth knowledge on Social Media (SM) Marketing strategy development, step by step implementation techniques and the all important skills for measuring social media efforts in financial and non-financial terms.

Through hands-on exercises, interactive discussions and case studies analysis, you can look forward to an enriching learning experience; picking up crucial tips such as how to design and integrate social media with existing marketing platforms, how to sell social media to the C-suite, how to measure and monitor social media campaigns through the use of free and paid tools etc. At the end of the workshop, you will be equipped with the most up-to-date SM marketing tips, tricks and best practices which you can immediately apply to your marketing campaigns!

For more details, please visit http://www.conferences.com.sg/S1370-SMM3-55Y-O.pdf
For more information, please email Ms Feon Lee at feon@conferences.com.sg or call us at +65 6372 2201.

 

Past Events

April 7-9, 2010 IABC Global Communication Conference - Asia Pacific
March 8, 2010 A Luncheon Celebrating International Women's day
March 5, 2010 Meet the media 2010: CNN
Feb 8, 2010 Directors' Club Discussion: Senior Careers for Communications
Feb 1-5, 2010 Social Media Marketing
Dec 2, 2009 The Year in Review
Nov 20, 2009 Redefining Public Relations Practices Across Asia Pacific in Terms of 21st Century Realities
Nov 11, 2009 PR Awards 2009 Central Club, Hong Kong
Oct 23, 2009 The Myth of the Perfect Newsletter
Sept 24, 2009 Cocktails and Communications
Sept 11-13,2009 A Summit Conference on the Future of Public Relations in the China Region
Sept 4, 2009 Defining Success of Crisis Communications
Aug 24-25, 2009
Aug 27-28, 2009
Crisis Management & Communications" Workshop, August 2009, Singapore & Hong Kong
July 10, 2009 Getting Beyond Powerpoint
May 20, 2009 Making them Shine: coaching executives to be great communicators
April 30, 2009 Communications preparedness for a pandemic
April 28, 2009 Speaking with the Public
April 23, 2009 The 4P's of Marketing are Dead. What Now?
March 31, 2009 Best Practices in Layoff Communications
March 27, 2009 Training Workshop: Writing for the Web
February 25, 2009 Monitoring and measuring the online world without getting overwhelmed
February 12, 2009
Directors' Roundtable Discussion: Communicating in Turbulent Times
February 11, 2009
Luncheon Workshop: Using Your Event Budget Wisely
January 15, 2009
Economist of Scale
December 17, 2008
Christmas Cocktails and Communications
December 1-2, 4-5, 2008
Digital Communication for the PR Professionals Workshop
November 19, 2008
Effective Employee Communications
November 17-18, 2008
Maximising Sponsorship Returns Conference
October 21, 2008
IABC/HK Luncheon Seminar: How Do I Get There from Here
September 30, 2008
IABC/HK Annual Meeting & Cocktails and Communications
August 22 & 29, 2008
Asia Pacific PR Awards 2008
July 25, 2008
Corporate Image & Reputation Management Workshop
June 17, 2008
Lunch Workshop: Corporate Communications
May 15, 2008
Managing Internal and External Communications During a Merger or Acquisition
May 12, 2008
Essential Skills for Generating & Measuring a Compelling Integrated PR Campaign
March 14, 2008
Expect the unexpected: Managing communications in a crisis
March 3-5, 2008
Strategic Media Relations in Asia Conference & Workshop
January 25, 2008
An inside look at the Wall Street Journal Asia
November 28, 2007
Cocktails and Communications
November 23, 2007
International Association of Business Communicators' Conference
November 14, 2007
Asia Pacific PR Awards '07 Presentation
November 12, 2007
IABC Luncheon - Effective Communications Planning
November 8, 2007
Communication and Wellness
October 26, 2007
Behind the Scenes at Ocean Park
October 4, 2007
Effective Crisis Management & Communication
September 17, 2007
Strategic Public Relations '07 Conference & Workshop
August 29, 2007
Behind the Scenes at South China Morning Post
June 29, 2007
Hiring Good Communications Professionals (...and developing your communications career)
June 13, 2007
Grapes and Gripes!
May 22, 2007
IABC Directors' Roundtable:  Networking…What to do, what to say, when to say it
April 27, 2007
Case Studies in Employee Communications - Rosie Halfhead
March 29, 2007
What Journalists Want... - Kay Ross, Marketing Consultant
March 27, 2007

IABC Directors' Roundtable -  International Issues for Senior Communicators

 

 

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